Closet London

B2C Branding Identity Marketing Mockup Webdesign

Closet London

The fashion industry is fast-paced and highly competitive, requiring a consistent flow of fresh and engaging visual content. The challenge was to keep the Closet London brand at the forefront of trends while maintaining a cohesive and recognizable identity. This involved creating compelling graphics for seasonal campaigns, new product drops, and daily social media content that would drive engagement and sales in a dynamic market.

 

As a full-time Graphic Designer, I was an integral part of the in-house creative team. My responsibilities were broad and encompassed the full lifecycle of visual content creation:

• Video Editing: Designed and edited short-form video content for social media campaigns, product launches, and brand promotions.
• Visual Assets: Produced a wide range of graphic design work for both print and digital platforms, ensuring brand consistency.
• Team Leadership: Mentored and provided guidance to a design intern, helping them develop their skills and contribute to project goals.

Task

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